WordPress, Squarespace, Wix and AI builders

Client sites are built on WordPress with the Bricks builder and our own Itersi Site Kit. It's a very widely used system, and many developers know it.

Because a WordPress site can move to another host, there's a huge choice of booking and SEO tools, and you control your speed and content. The trade-off is that it needs updates and care, which our plans cover.

It depends on what you want. WordPress gives you more control and is easier to move, and Squarespace is a fine choice if you want to build alone and rarely change it.

For control and being able to move your site, usually yes. Wix is a fine choice if you want to try things yourself cheaply, but its sites can't be hosted elsewhere.

Your domain can leave, but Wix says its sites can't be hosted elsewhere, so the site has to be rebuilt. Your words and images can be reused.

Partly. Squarespace exports some content to a WordPress file, but store pages, some blocks, style settings and custom CSS don't come across, and images need saving by hand. We rebuild the site and bring your content across.

You can, but without website or server experience, an AI tool may hand you files that you then have to learn to host and serve yourself. When you ask for a change later, it can get things wrong or redesign the whole site, so updates and upkeep become hard. Your job is helping your clients, not learning websites and servers, which takes years of experience. Learning to use AI is a good thing, but it shouldn't become your full-time job.

Omar has worked as a developer since 2019 and on WordPress since 2020, including building sites, moving them between hosts, managing servers and fixing plugin conflicts. He founded Itersi in 2022.

It can be, when it's kept up to date and well set up. No website system is automatically safe. On our plans, we handle the updates and backups.

No. We do the website work. If you'd like to write your own posts or add services, there's a simple editor, and you can leave the rest to us.

Yes, whenever you like. Your site comes with a simple way to add posts and pick images.

Yes. You can add and edit services yourself, or send us the change as one of your small edits.

Yes, we rebuild it on WordPress and bring your content across. We keep your good page addresses where we can and redirect the old ones, which protects most of what you've built, though no one can guarantee rankings through a move.

No. Google doesn't favour one platform. Speed and search results come from how a site is built and what it says, which is why we pay attention to both.

No. Plenty of Wix and Squarespace sites do well. Choose a platform for control, moving and upkeep, not out of fear of a penalty.

Showit is popular for its design freedom, especially with creative businesses. Its sites can't be moved as freely as a WordPress site, so ask about that if owning a portable site matters to you.

You don't need to think about it. We use Bricks because it produces clean, fast pages, and you can edit your content without touching the design.