Google Visibility Checklist for Dietitians

To show up on Google, your site must be findable by Google, clear about what you do, and useful to the person searching. This checklist covers what you can control, in the order we'd do it. Nobody can promise rankings, but these basics give you a fair chance.

Want the reasons behind each step? Read our full guide to SEO for dietitians.

1. Let Google find you

Set up Google Search Console and verify your site
Submit your sitemap
Check that your main pages are indexed
Make sure your site isn't set to "discourage search engines"

2. Make each page clear

One main heading on each page saying what it's about
A unique page title with your specialty and your name or practice
A short description that would make someone want to click
The problem described in your clients' words, not clinical terms only

3. Write pages for what people search

A page for each main service or condition
The words people use: "dietitian for IBS," not just "GI nutrition services"
States or area served, written as plain text
Whether you take insurance, and which plans
Answers to your most common questions

4. Fix the phone experience

Read your site on your own phone
Make sure it loads quickly, and that images aren't huge
Check that Book is easy to tap with one thumb

5. Show you're real

Your full name, credentials and a photo
Your training and licence details, as your state requires
Real contact details
A privacy policy

6. Get your listings right

Keep your name, credentials and website the same everywhere
List yourself on your insurers' provider directories
Use professional directories, plus free ones like Dietitian Launch

7. Google Business Profile, if you qualify

Google requires a real location or in-person service. Virtual offices and mailboxes break its rules and can get a profile suspended, so check Google's current guidelines before you apply.

8. Keep going, gently

Add one useful page or post a month
Check Search Console once a month for which searches show your site
Update your fees, plans and states when they change

Want the technical parts handled for you? Every Itersi site includes titles, descriptions, schema, a sitemap and Search Console setup. Or send your site for a free check.